NEEZO Studios Launches Sales Gallery Experience for Nashville's Tallest Tower, Paramount
NEEZO Studios Launches Sales Gallery Experience for Nashville’s Tallest Tower, Paramount
NEEZO Studios
- April 7, 2026
NEEZO Studios is proud to announce the launch of a fully integrated sales gallery experience for Paramount in Nashville, set to become not only the tallest residential tower in the city, but the tallest in the state of Tennessee.
Located in the heart of downtown Nashville, Paramount represents a new standard in luxury development. To match the scale and ambition of the project, NEEZO Studios partnered with the developer, Giarratana, to create an immersive, technology-driven sales environment designed to transform how real estate is experienced and sold.
A Fully Integrated Sales Experience
At the center of the sales gallery is a striking 7.5-foot interactive scale model, a physical representation of the tower that serves as both a visual centerpiece and a functional sales tool.
But what sets this experience apart is what lies beneath the surface.
The scale model is fully integrated with NEEZO’s LiveSite® software, a powerful 3D real estate sales and marketing platform that allows users to explore the building digitally in real time. Together, the physical and digital components create a seamless experience, enabling prospective buyers to understand the project at every level, from architecture and design to unit views and layouts.
This integration bridges the gap between visualization and interaction, offering a smarter, more intuitive way to sell real estate.
The Centerpiece: A 7.5ft Interactive Scale Model
At the heart of The Paramount sales gallery stands a striking 7.5-foot interactive scale model, a physical representation of the tower that immediately captures attention and anchors the entire experience once visitors walk through the main door.
Designed with precision and built to reflect the scale and complexity of the development, the model serves as more than a visual centerpiece. It acts as a dynamic sales tool, allowing users to engage with the project in a tangible and intuitive way.
Fully integrated with NEEZO Studios’ LiveSite® platform, the model connects physical form with digital intelligence, enabling a seamless transition between what buyers can see and what they can explore.
This combination transforms the traditional scale model into something far more powerful: an interactive gateway into the future of the development.
Powered by LiveSite®: A Smarter Way to Sell Real Estate™
LiveSite® represents the next evolution of real estate sales technology, and at the Paramount sales gallery, NEEZO Studios debuted a new era of the platform.
Redesigned to be smarter, more intuitive, and more powerful than ever, LiveSite® brings pre-construction and rental developments to life through a fully interactive 3D experience. Users can seamlessly explore the building, navigate units, and understand the project in real time.
At The Paramount sales gallery, LiveSite® is fully integrated with the scale model, creating a unified ecosystem where physical and digital elements work together effortlessly.
This next-generation approach goes beyond traditional marketing tools, it delivers a refined, intelligent experience that reflects the future of real estate sales.
High-End Renderings That Bring the Vision to Life
In addition to the interactive model and LiveSite® platform, NEEZO Studios provided high-end renderings for this development.
These visualizations play a critical role in communicating the lifestyle, design, and atmosphere of Paramount, giving prospective buyers a clear and compelling understanding of the finished development.
Together, these elements create a cohesive environment where every touchpoint reinforces the vision of the project.
Recognized by Nashville Business Journal
The Paramount sales gallery and its innovative presentation approach have already received media attention, including coverage in the Nashville Business Journal.
The feature highlights the scale and impact of the experience, as well as NEEZO Studios’ role in delivering a fully integrated solution that combines physical models, digital technology, and visual storytelling.
Read the article here: https://www.bizjournals.com/nashville/news/2026/04/03/paramount-sales-gallery-giarratana-nashville-condo.html
Redefining the Future of Real Estate Sales
As developments continue to grow in scale and complexity, the way they are presented must evolve alongside them.
NEEZO Studios is at the forefront of this shift, combining scale models, interactive software, renderings, animations, and branding into a single, cohesive experience.
The Paramount sales gallery is a clear example of what’s possible when physical and digital come together.
Ready to Market Stronger? Let's Talk.
From Nashville to projects around the world, NEEZO Studios partners with developers to bring their vision to life through innovative, integrated solutions.
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📣 For interviews, press kits, or more information, please contact:
Chloé Maalouf, Marketing Director
cmaalouf@neezostudios.com